I. Claris Company’s Collection and Use of Information
A. Personally Identifiable Information
We will collect personally identifiable information about you, such as your name, postal address, telephone number, e-mail address, when you provide it to us while on this Site. You may provide personally identifiable information when you create an account, enter a sweepstakes on this Site or on a third party site, sign up for email communications, participate in a survey, contact customer service, engage in a promotion online or instore or otherwise interact with this Site. Your personally identifiable information may be used by us for all legal purposes, which may include, but are not limited to, responding to your requests, processing your transactions, for administrative purposes such as conducting contests, tracking which parts of the Site are of interest to you, and processing prizes. If you choose to opt-in, you may receive certain future information or communications from Claris Company, and we may share your personally identifiable information with Claris Company’s subsidiaries or affiliated entities ("Affiliated Entities") for purposes of sending you information about the programs of Kellogg Company or its Affiliated Entities and, occasionally, sending you advertising/promotional material from some of their advertising and strategic partners (see the Opt-In/Choice section below). We may also use your personally identifiable information for internal business purposes, such as optimizing Site experiences and analyzing and managing our businesses.
Note Regarding Use of this Site by Children
We request that children do not provide personally identifiable information through the Site.
B. Demographic Information
We may also collect demographic data, such as your gender and postcode, when you provide this information to us. Demographic data may be used to tailor your experience at this Site, such as showing you content including special events and advertising that you might be interested in, and displaying the content according to your postcode.
On occasion, aggregate information that does not identify any particular user may be compiled and shared with subsidiaries and affiliates of Kellogg Company, and other third parties as described in Section II below.
C. Passive Collection of Non-Personal Information
This Site often requires the use of encrypted or non-encrypted cookies. Cookies are data that a web server transfers to an individual's computer for recordkeeping purposes. Cookies are an industry standard used by most websites and help facilitate users' ongoing access to and use of a particular website, for example by providing information used to deliver content specific to your interests and for other purposes, such as security and other account administrative functions, and which may track personal identifying information.
B. Strategic Partners
From time to time we may enter into a special relationship with another company that is not owned by or affiliated with Kellogg Company to provide additional features on this Site. These special relationships may include business partners, sponsors and co-branded sites (referred to here as "co-branded pages"). Any information, including personally identifiable information that you provide on one of these co-branded pages, may be shared with these third party partners. By participating in activities or providing your information on these co-branded pages, you also consent to our providing your personally identifiable information to those third parties. Since these third parties will use your information in accordance with their own privacy practices, you should check their websites for information regarding their privacy policies.
C. Service Providers
We may use third party service providers to help us operate our business and this Site or administer activities on our behalf, such as sending emails, order fulfillment and sweepstake administration. We may share your information with these third parties for those limited purposes. For instance, if you participate in a sweepstake, game or loyalty program resulting in a prize or award, we will share personally identifiable information about you with our games and merchandise fulfillment and management agencies.
This Site may provide you with the opportunity to opt-in to receive marketing communications from Kellogg Company. If you do not opt-in, Kellogg Company will not send you its promotional offers. You may also opt-out of marketing communications at any time by clicking the “unsubscribe” link in the body of the communication. However, regardless of your opt-in preferences, Kellogg Company may still at times need to send program e-mails for administrative reasons. If you opt to receive communications from multiple brands within the Kellogg family of companies and then change your election, you may need to opt-out individually from each of the brands to which you agreed to receive brand-specific communications.
VII. GOVERNING LAW
VIII. CONTACTING KELLOGG COMPANY
Claris’s Consumer Affairs PO BOX CAMB Battle Creek, MI 49016
Monday through Friday 8am - 7pm ET